Content Development |
Multimedia & Marketing Ops
Audience engagement expertise and expansive creative support to jump-start your concept, storytelling, and brand.
As a Content Developer I take on the big picture you see for yourself, your company, and brand to help facilitate your vision. With my diverse background in the entertainment industry, I bring an expertise in audience engagement impact and a vibrant, visceral dynamic to the table, along with a method to the madness from my integrated publishing background.
Part of my process is having one-on-one time with you discussing the short and long-term goals you have for your concept/brand. I also take that time to really get to know who you are, your overall outlook on life, your company, and your competition. I take in the nuances of how you connect and activate within your world, which allows me to make informed choices with how to orchestrate the best game plan for your needs.
Moving beyond Content Development, I then move forward with either the creating or facilitating of requested elements of the creative venture, which also works in tandem with the curating of any peripheral or coinciding creative assets, and the overseeing of all the moving parts that is under the umbrella of Multimedia & Marketing Operations and Media Management. I have worked in ongoing, maintenance of media management, as well as creating just the initial template infrastructure.
•Story Development•
~ TV/Film Scripts/Books (characters, plot, subplot, theme, dialogue) ~ In-depth Research
~ Fact Checking ~Outlines ~ Treatments ~ Book Proposals ~
•All-Inclusive Editorial Support•
~ Developmental Assessment (characters, plot, subplot, theme, voice, tone)
~ Content Editing ~ Copy Editing ~ Structural Editing ~ Line Editing ~ Proofreading
•Website Iteration•
~ Website optimization ~ Layout enhancement ~ Visual/graphic design ~ UX/UI/CX
~ Content Refresh ~ Web copy ~ SEO-Metadata Management ~ Cross-Platform Integration
•360° Marketing Strategy•
~ Competition Overview ~ Step-by-Step Digital Strategy ~ Copywriting
~ Content Writing ~ Copy Editing ~ Social Media Strategy ~ Consumer Touch Point
I Drop Down Into the Matrix to Step Up the Game You Want to Win
Digital • Print • Multimedia Collaborative Light-Bulbing to Expand Your Concepts, Content and Vision
Find the Center Point of What You Want to Say Collaborate and get centered on your message, and have your way with content before it has its way with you.
Plot Out the Plot of Any Creative Endeavor Brainstorm and evolve your ideas to the next level, avoiding the story glitches that can happen if you're working alone. Develop and crystalize your message, and align your point, plot, purpose with your passion.
Cyber Social Selling - Go the Digital Distance! Digital Friendships That Lead to a Digital 'Farmer's Market' There's a digital marketing marathon happening whether we have the right digital shoes on or not. So, let's collaborate to run with a mapped out trail of social media blasts whatever road you want to run down, whether daily, weekly, or monthly plans of attack.
Make the Branding Match the Brand Digital • Print • Multimedia Innovative and strategic print, digital, multimedia advertising. • Cross/Multi-Channel & Transmedia Storytelling • Cross Promotion • Product design • Ancillary Materials
If you're in need of a Spin-off in tangible form, a brochure, a How-To manual, or a sign or two, I can asset it right. Or give me a trail of clues to dig, develop, and create somethin' great!